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Casio Releases Baby-G Watches Designed by Ke$ha

Global Superstar Launches New Watch Models for Baby-G

  • October 24, 2011

BGA-200KS

BG-5600KS

TOKYO, September 16, 2011 — Casio Computer Co., Ltd., announced today the release of new Baby-G watches featuring Ke$ha. Bringing her signature brand of style to fashionistas everywhere, global superstar and platinum selling singer/songwriter Ke$ha joins the Baby-G brand in announcing the launch of two Ke$ha-designed watches. Known for her fashion bravado, trendsetting accessories and overall style, when Ke$ha sang the most-played song of 2010 “TiK ToK,” the Baby-G brand listened. As ambassador for the popular watch line, the singer used her iconic imagery and one-of-a-kind style to develop this fall’s most exciting wrist wear.

Watches created in the collaboration between Ke$ha and Baby-G demonstrate the head-turning style that make both Ke$ha and Baby-G unique to their loyal fans. Ke$ha tackles two of her most signature themes in the design of her timepieces—animal print and All-American. Both watches are also adorned with Ke$ha’s signature “K$” logo.

The BGA-200KS conjures up Ke$ha’s wild side, as well as what is arguably the most identifiable theme in Ke$ha’s music, imagery and style, by using an animal print. She designed this watch with a leopard print pattern on the watch’s face and also its black resin strap.

For the second design’s look, Ke$ha created the patriotic BG-5600KS model, which features the colors and shapes of the American flag with red, white and blue in stars and stripes.

“Designing these two watches was very cool,” said Ke$ha. “I made them to be a reflection of my personality, music and style, and I hope people everywhere will have as much fun wearing them as I had designing them!”

The attention-grabbing watches also have the functionality that sets the Baby-G brand apart. Both models are shock resistant and 100 meters water resistant and equipped with an LED light with afterglow, world time from 48 cities and 29 time zones, and 1/100-second stopwatch. The BGA-200KS has a combination digital-analog face, and the BG-5600KS is all digital.

Ke$ha’s energy, spirit and style make her a perfect partner for Casio’s dynamic Baby-G brand, and theses fashionable watches are a result of this fantastic collaboration.

 


BGA-200KS


BG-5600KS

 

Specifications

BGA-200KS

Construction
Shock-resistant
Water Resistance
100 meters
World Time
48 cities (29 time zones, daylight saving on/off) and Coordinated Universal Time, city code display
Alarm
Daily alarm; hourly time signal
Countdown Timer
Measuring unit: 1 second; input range: 1 minute to 24 hours (1-minute increments and 1-hour increments)
Stopwatch
1/100-second stopwatch; measuring capacity: 59’59.99”; split time; 1st-2nd place times
Other Functions
Full auto-calendar; 12/24-hour format, button operation tone on/off, LED light with afterglow
Accuracy at Normal Temperature
±30 seconds per month
Battery Life
Approx. 2 years on SR726Wx2
Size of Case
43.2 × 36.0 × 13.4mm
Total Weight
Approx. 42g

 

BG-5600KS

Construction
Shock-resistant
Water Resistance
100 meters
World Time
48 cities (29 time zones, daylight saving on/off), city code display
Alarm
5 independent daily alarms (4 one-time alarms and 1 snooze alarm); hourly time signal
Countdown Timer
Measuring unit: 1 second; input range: 1 minute to 24 hours (1-minute increments and 1-hour increments)
Stopwatch
1/100-second stopwatch; measuring capacity: 59’59.99”; split time; 1st, 2nd place times
Other Functions
Full auto-calendar, 12/24-hour format, button operation tone on/off, LED light with afterglow
Accuracy at Normal Temperature
±30 seconds per month
Battery Life
Approx. 3 years on CR1616
Size of Case
43.1 × 40.4 × 12.2mm
Total Weight
Approx. 37g

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